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Bernice Chao is the Chief Creative Officer at TDW+Co, who has collaborated with some of the world's leading brands. As one of the few female Asian American creative directors in the industry, Bernice is passionate about shaping the AANHPI community through her work with Asians in Advertising, a global non-profit organization. This organization empowers the next generation of talent through podcasts, events, mentorship, and scholarship programs.
Bernice is the author of the award-winning bestseller The Visibility Mindset and has delivered talks on over 100 prestigious stages, including SXSW, World Bank, Harvard, and SpaceX. Beyond her professional achievements, she is also a professor at Loyola Marymount University. Her significant contributions to the industry have earned her numerous accolades, including induction into the AAF Hall of Achievement, the She Runs It Working Mother of the Year Award, and the ADCOLOR Catalyst Award.
Pronouns: She/Her/Hers
Current Role: Chief Creative Officer at TDW+Co
Passion Project: Founder of Asians in Advertising
Linkedin Profile: https://www.linkedin.com/in/bernicechao
Instagram: https://instagram.com/hellobernice
Website: http://bernicechao.com/