GOOGLE: Know your skin
Tech That Cares. Answers You Can Trust.
Insight
Skin concerns are personal—and often overwhelming. Many people turn to the internet for answers but end up with confusion, not clarity. Google DermAssist needed to bridge the gap between technology and trust.
Strategic Solution
We created an emotional, human-centered film that paired the practicality of DermAssist with real stories of people seeking answers. The message: help is just three photos away.
Results
Helped drive awareness for DermAssist’s beta launch
Positioned Google Health as an accessible, empathetic tool for everyday wellness
Supported the mission of making reliable skin information available to everyone